How Small Companies Can Engage Reporters Using Social Media (Social Network)

If you have news or information that you want to get out, be sure to distribute it through your social networks.  Of course it is important not to forget your followers that have been with you from the beginning, so after issuing a press release, be sure to post about the news on all of your social media accounts for all of your followers to see.

Post the release in your online press area, then write a blog post linking to the release, create a Facebook post and link, and tweet about your announcement.  This will allow followers to stay up to date, and may even earn you a few new followers (or better yet, customers!).